Jewellery Care

Love It For Longer

Simple everyday habits that keep every piece shining.

  • Keep The Shine

    With simple everyday care.

  • Avoid Damage

    Keep away from water and chemicals.

  • Longer Life

    Follow easy care habits.

  • Always Beautiful

    Store with care when not in use.

Twisted gold hoop earrings on a stone block beside a gold chain

The Golden Rule

Last On, First Off

To keep your jewellery looking new for longer, always put it on after applying perfume, lotion, makeup and hairspray. Remove it before bathing, swimming, exercising and sleeping.

Keep Your Jewellery Away From

  • Water & Moisture

    Avoid showering, swimming and prolonged exposure to water.

  • Perfume & Lotions

    Keep away from perfumes, body lotions, makeup and hairsprays.

  • Sweat & Chlorine

    Remove jewellery before workouts and avoid chlorinated water.

  • Household Chemicals

    Keep away from cleaning products, detergents and harsh chemicals.

  • Rough Friction

    Avoid rough surfaces that can cause scratches or remove plating.

How To Clean

Follow these simple steps to keep your jewellery clean and shiny.

  1. Use a Soft Cloth

    Gently wipe with a soft, dry cloth after every use.

  2. Use Mild Cleaning

    If needed, use a slightly damp cloth with plain water. Wipe gently and dry well.

  3. Dry Completely

    Make sure the jewellery is completely dry before storing it away.

How To Store

Proper storage helps prevent tarnishing, scratches and tangling.

Open jewellery box with separate compartments for earrings, rings and pearls
  • Store each piece in a soft pouch or separate compartment.
  • Keep pieces separate to avoid rubbing and tangling.
  • Store in a cool, dry place away from direct sunlight.
  • Use silica gel sachets in your jewellery box (optional).

Do's & Don'ts

Quick tips for everyday care.

Do's

  • Wear jewellery last and take it off first.
  • Wipe with a soft, dry cloth after each wear.
  • Store separately in a pouch or box.
  • Handle delicate pieces with care.

Don'ts

  • Do not shower, swim or exercise with jewellery.
  • Do not spray perfume or chemicals directly.
  • Do not use abrasive cleaners.
  • Do not leave jewellery damp or piled together.